We’ll keep this blog post short & sweet, since we just wanted to share the great news that a key wish of every digital marketer and social media expert came true in November 2025 when Google implemented the capability of being able to schedule updates/posts to your Google My Business vs. solely post them in real time.
Google also now lets you post to more than one Google My Business Profile that you own or manage. So, if your organization has several Profiles, based on various locations out of which you operate, and you want to share the same post/update to more than one profile you can do this all at once while being logged into one Profile and using the multi-location scheduling functionality.
To see what the new Google My Business posting functionality looks like, check out Attorney Marketing Network’s blog post that details 2025 updates to Google My Business posting capabilities.
But, Do I Need To Post To My Google My Business Profile?
Yes, you very much do. As we called out in our blog post about whether or not social media is worth the time & energy, organizations need to think of their Google My Business Profile as another form of social media and keep content shared on their fresh/current — this not only helps from an SEO perspective, since search tools reward for fresh content, but also helps from a marketing standpoint, as prospective clients and clients will see you are attending well to your shop.
In Addition To Sharing Updates, What Are Some Other Google My Business Profile Best Practices?
Check out these blog posts we’ve written about optimizing your Google My Business Profile that provide information on other tactics you can implement to make sure your Google My Business Profile has the best possible chance of being served up in relevant Google “near me” searches!
- Are You Making These 3 Mistakes Related to Your Google My Business Profile? https://allintheresults.com/2025/03/17/are-you-making-these-3-mistakes-related-to-your-google-my-business-profile/
- How To Get Your Google My Business Profile to Rank Better: https://allintheresults.com/2024/04/22/how-to-get-your-google-my-business-profile-to-rank-better/