Acceptance of Circumstances, Being Found on Google, competitive advantage, differentiation, Google My Business Profile, lead generation, marketing best practices, online presence, organic SEO, pull marketing, Search Engine Optimization, SEO, Understanding Your Environment

How To Get Your Google My Business Profile To Rank Better

42 Comments

We won’t recreate the wheel by explaining why your organization will want and need its Google My Business Profile(s) to rank as well as it’s website, particularly if you’re a local business with a limited geography. You can learn more about the importance of your Google My Business being found locally in our blog post about why you want your Google My Business Profile to appear in what’s known as the “Local Pack.“

We recently did an audit for one of our SEO (search engine optimization) clients because we were surprised to see that the organization’s Google My Business Profile was no longer being served up as high in Google search results for relevant “near me” searches, as it had been. We took a close look at the organization’s competition (firms whom our SEO rankings audit tool showed were ranking far better for desirable search terms than our client). Since the client and our firm make sure their Google My Business Profile is very comprehensive, the only key differentiator we could determine between the client’s profile and competitor profiles that were ranking better was that the competitor profiles had far more Google reviews since all of our client’s’ Google reviews were positive.

Of course, we are making some assumptions that the above is the key reason why our client’s Profile isn’t ranking as well as competitors. But, given that service areas and business categories are accurate and complete, we’re posting to the Profile regularly and employing other Google My Business Profile best practices, it’s worth a shot to try to obtain more Google reviews from satisfied customers to see if it moves the SEO needle right?

How To Get More Positive Google Reviews

Google makes it so easy to ask satisfied customers to write a Google review on your organization’s behalf. Just follow these simple steps:

  • Log into your Google My Business Profile by having the e-mail address you created the account with open, and either typing the name of your organization into Google or your browser, or going to https://business.google.com.
  • You should see your profile laid out in the fashion below with the following menu of activities you can complete.
  • Click on the icon shown in the print screen above for “Ask For Reviews.”
  • Google will provide you with the URL you can share on your website, in an e-mail or text, or on social media for individuals to provide you with a Google review, such as the following URL: https://g.page/r/CblxOCik2bHfEBM/review (and, yes, that’s for our organization and we always welcome positive reviews).
  • Share the link with internal team members/employees, particularly those who interact regularly with prospective or existing customers, such as account and customer service representatives. If a customer mentions how happy they were/are with your service when interacting with your employee, your team member should be proactive about sharing the link to the URL you obtained from Google (following the steps outlined above) for someone to write a review about your organization.

It’s all so easy-peasy. So why wait to start growing your number of positive Google reviews to support your Google My Business Profile ranking higher up in results for relevant local searches?

Don’t Forget These Best Practices Related To Soliciting and Responding To Google Reviews:

  • For ethical and legal issues, never offer an incentive of any kind for a customer to write a Google Review on your behalf. Similarly, never imply that there will be negative ramifications if a customer doesn’t write a Google Review about your organization.
  • Post a reply to any reviews you receive. If a review is negative and appropriate, acknowledge what you could have/should have done differently, and regardless of whether it was warranted, share that your organization always strives to offer the highest quality products and exceptional service. Even if you don’t agree with the feedback, thank the reviewer for it, and definitely don’t get into an online argument about the feedback. Thank anyone who provides a comment or feedback for doing so. Visit our Google My Business Profile for examples or appropriate replies to comments received.

Need Help Ranking Better Locally?

Reach out today to schedule a complimentary discussion with a local SEO/local search expert.

42 thoughts on “How To Get Your Google My Business Profile To Rank Better”

  2. ceiling fans orange county

    General Contractor specializing in residential remodels and new construction. We offer a range
    of premium-quality, start-to-finish general construction services,
    including new construction, remodeling, deck inspections, plumbing, architectural
    services, windows and doors, electrical services, and more.

    Reply
  3. Excavation companies near me

    If you’re looking for reliable excavation companies near me,
    I highly recommend Junk Grunts Land Development. They offer top-notch services in Spokane excavation, ensuring quality work with a
    professional touch. Whether you need an excavating contractor near me for residential or commercial projects, Junk Grunts
    is the team to trust. Their expertise in excavation Spokane has made them a go-to
    contractor in the area. Highly skilled, efficient, and dedicated to meeting your land
    development needs

    Reply
  4. sit-down games for senior citizens

    In Home Care San Juan Capistrano
    Helping a loved one remain in the familiar comfort of his or her own home is a priceless gift, but it can be quite a challenge.

    For example, if your loved is returning home after a long stay
    in the hospital, it can be overwhelming for your family to handle vital caregiving tasks such as bathing and dressing, preparing meals, and running errands, especially if you work full-time and have other family
    responsibilities to take care of. With Dana Point home care services from Assisting
    Hands Home Care, a trained professional caregiver
    will be happy to take over, giving you the peace of mind
    that comes from knowing your loved one is safe, secure, and well cared for.

    Reply
  5. san juan capistrano amtrak station

    Welcome to NewStartForMe, the Online Hub and Resource Center for
    NewStart Nutrition, our Healthy Smoothie Shop in Orange County, CA
    NewStart Fitness, our take on how to approach creating
    a healthy, active lifestyle that fits your personality and goals
    NewStart Online Learning, where we offer online
    courses, free health, and wellness challenges, and virtual wellness
    coaching all with an eye toward helping you build a better you

    Reply
  7. metro dumpster rental of tinley park

    Metro Dumpster Rental is a full-service dumpster rental company providing dumpsters
    to customers in the metro area for years. We offer a variety of sizes and types of dumpsters to meet your unique needs, and our team is always available to answer any questions you may have about
    renting a dumpster.

    Reply
  8. dumpster rental sterling heights dumpster rental sterling heights

    If you are finally getting around to doing some long overdue cleaning and your regular weekly
    trash can is not going to fit all the debris you need to throw out, then choose from our multiple different selections of waste management containers to get your trash out fast and
    easy. If you are moving out of Sterling Heights, and realized that there are thing that you
    would rather not carry with you to your new destination, then call
    us so that we can take that burden off of your shoulders and give you one less thing to worry about.

    Reply
  9. trailer rental Jacksonville FL

    Thanks for sharing these helpful tips! Maintaining a safe home environment is important, and companies like TYH Air Duct Cleaning provide top-notch services to improve indoor air
    quality. For those living in Dallas, their services like air duct cleaning
    and attic insulation reduce the risk of fire hazards and ensure a healthier living space.
    Their commitment to honesty and quality service is truly admirable—something any
    homeowner appreciates.

    If you’re looking for reliable services but need something else, like trailer rental in Jacksonville, FL, you can locate reputable companies providing quality trailers for rent.

    A Jacksonville trailer rental company can support your moving or transportation needs, ensuring
    convenience and reliability. Just search “rental near me” to find choices nearby!

    For those focused on improving their home’s air quality,
    definitely visit TYH’s site or stop by their location at 425 Houston St, Fort Worth, TX 76102.
    Keeping your home safe and healthy has never been more straightforward!

    Reply
  10. sunny side up doughnuts menu

    Did someone mention fresh, delectable doughnuts?

    When the mouthwatering tastes of soft, delicious doughnuts are
    calling your name, you can answer that call in a big way with a
    trip to Sunny Side Up Doughnuts. At our breakfast restaurant in Laguna Niguel,
    CA, we’re proud to offer the tastiest, most delightful
    doughnuts in the area for any time of day —
    breakfast, lunch, or dinner. All of our doughts
    are made from scratch with the highest quality of ingredients for spectacular flavor!
    Be sure to check out our menu full of a variety of other temptations.

    The deliciousness is guaranteed.

    Reply
  11. paradiso yacht charters

    Our company has had the pleasure of serving Newport Beach yachting and boating needs since 1998.

    We strive to offer unique nautical events focused on private individuals and corporate venues.
    Our objective is to be known as the company that provides impressive yachts,
    impeccable service, with amenities that no one else has. Services Include:
    Harbor and Coastal Cruises, Weddings, Island Getaways (Catalina or other ports of call), Scattering of
    Ashes, Film Shoots, Fishing Charters, Christmas Boat Parade
    Viewing and many more.

    Reply
  12. Paradiso Yacht Charters

    I appreciate this comprehensive guide on enhancing your Google My Business profile. The actionable tips and clear strategies make boosting local SEO accessible and effective for businesses of any size. Paradiso Yacht Charters

    Reply
  13. Paradiso Yacht Charters

    Improving your Google My Business (GMB) profile ranking is key to attracting local customers. Start by ensuring your profile is complete with accurate business details, high-quality images, and relevant keywords. Regularly update your posts, respond to reviews promptly, and engage with customer questions. Adding categories, services, and business hours enhances visibility. Encourage satisfied clients to leave positive reviews, which significantly boost rankings. Consistency in NAP (Name, Address, Phone) details across directories is crucial. By actively managing your GMB profile, you’ll improve search visibility and drive more traffic to your business, ensuring better customer engagement and growth.
    Paradiso Yacht Charters and Boat Rentals

    Reply
  14. Situs Bokep

    Does your site have a contact page? I’m having trouble locating it but, I’d
    like to send you an e-mail. I’ve got some recommendations for your blog you might be interested in hearing.
    Either way, great site and I look forward to seeing it grow over time.

    Reply
  15. Click here to continue

    I’m excited to find this great site. I need to to thank you for your time due to this wonderful read!!
    I definitely liked every little bit of it and I have you saved to fav
    to look at new information on your web site.

    Reply
  16. Live Draw HK

    Hi, i read your blog occasionally and i own a similar one and i was just curious if you get a lot of spam responses?
    If so how do you protect against it, any plugin or anything you can recommend?
    I get so much lately it’s driving me crazy so any support is very
    much appreciated.

    Reply
  18. réparation

    Hello There. I found your blog the use of msn. That is
    an extremely neatly written article. I’ll be sure to bookmark it and come back
    to read extra of your useful information. Thanks for the post.
    I’ll certainly return.

    Reply
  19. Md Azizul Hoque

    Confirmed: Review Volume is the Local Pack differentiator! Your step-by-step for getting the direct review link is invaluable. Also, great reminder: Always reply and never incentivize reviews. Top-tier local SEO advice!

    Reply
  20. 66b login

    Ng??i ch?i s? ???c hoàn l?i,25% t?ng s? ti?n ??t c??c m?i ngày, không gi?i h?n t?i ?a. 66b login Chính sách này áp d?ng cho t?t c? các lo?i hình cá c??c, bao g?m Th? Thao và Quay S? (Saba), giúp gi?m thi?u r?i ro và t?i ?a hóa l?i nhu?n. TONY12-16

    Reply
  21. code 888slot

    code 888slot hi?n ?ang s? h?u h? th?ng máy ch? m?nh m?, ??m b?o ???ng truy?n luôn ?n ??nh và không x?y ra tình tr?ng gi?t lag. ?ây là y?u t? then ch?t giúp quý khách không b? l? b?t k? c? h?i ??t c??c vàng nào trong các tr?n ??u k?ch tính. TONY04-18

    Reply

Leave a Reply

Your email address will not be published. Required fields are marked *